Petite Paulina – Bright Vachirawit, the Thai actor and singer, captivates fans once again with his appearance in Burberry’s latest campaign titled “Bright in London.” This campaign invites us to explore a world of elegance and sophistication through Burberry’s iconic designs, with a special focus on the classic trench coat, a timeless symbol in fashion.
The trench coat worn by Bright in this campaign is crafted in the UK using water-resistant cotton gabardine, adorned with the signature Burberry Check motif. This design represents not only the strength of tradition but also the practicality that prioritizes comfort in the ever-changing London weather.
Also Read : Nutritious Milkshake: 5 Variants for Growing Child Over 5 Years Old
The campaign film, directed by Alexandra Leese, takes viewers on an adventure with Bright as he explores the stunning city of London. Set against the backdrop of the majestic River Thames, along with iconic landmarks like the London Eye and Tower Bridge, this campaign beautifully blends the city’s historical charm with its modern vibrancy. Throughout this journey, Bright shares his personal connection with London and how Burberry has played a significant role in his emotional journey.
“London provides me with a sense of peace and inspiration that is irreplaceable. Every experience with Burberry feels like finding a second home,” Bright shares. “Their style, which combines classic and modern elements, is very much aligned with who I am,” he adds.
For Bright, the photoshoot was filled with unforgettable moments. One of his favorite experiences was sailing on the River Thames. “The atmosphere was so pleasant. I could enjoy the city views, interact with the people around me, and experience the sensation of being in the middle of an incredible story. It was truly a special moment,” he recalls.
Additionally, Bright discusses the philosophy behind Burberry’s design, especially the trench coat inspired by London’s characteristic weather, often referred to as “Burberry Weather.” “The weather here is unique and unpredictable—cloudy one moment, suddenly raining, or maybe even sunny. But that’s the beauty of London, and the Burberry trench coat protects me from such changing weather,” he explains.
As a fashion enthusiast, Bright expresses his love for layering during his visits to London, especially in the winter. “I love combining layers like outerwear and scarves to create a stylish look in colder temperatures. It’s a fashion experience I can’t find in Thailand,” Bright notes.
For him, style is not just about appearance; it’s about feeling comfortable in the clothes you wear. That’s why he feels so connected to Burberry, a brand that merges elegance with comfort in every design.
Perfecting Classic Style with a Modern Touch
Through the “Bright in London” campaign, Burberry proves once again that classic style can remain relevant and captivating, especially when paired with confidence and a modern touch. With Bright Vachirawit as the face of the campaign, the brand showcases a perfect balance of elegance and casual sophistication, representing a lifestyle that is both classy and comfortable.
“For me, this campaign is a meaningful experience. I truly feel like part of the Burberry family,” concludes Bright with his trademark smile and undeniable confidence.